Publikasjoner

SeaMark Deliverable 7.3: Initial assessment of market potential

2024
Rapport

SeaMark Deliverable 7.2: A Platform for Market Exploitation

2022
Rapport

SeaMark Deliverable 7.1: Specification of flagship products and plan market strategy

2022
Rapport

The farm-based entrepreneur’s marketing mix: a case study from the local food sector

Journal of Research in Marketing and Entrepreneurship, 2022
Vitenskapelig artikkel

Branding Nordic Seaweed: An Applied Multimodal Perspective

ABAC Journal, 2022
Vitenskapelig artikkel

Adding value from marketing origin of food from the Arctic Norway

2021
Vitenskapelig Kapittel/​Artikkel/​Konferanseartikkel

Farm-to-fork Marketing Strategies during Covid-19

Today´s Manager SIM (Singapore Institute of Management), 2021
Fagartikkel

JIFAM Special Issue on Seafood Marketing

Journal of International Food & Agribusiness Marketing, 2021
Leder

Brands, Labels, and Product Longevity: The Case of Salmon in UK Grocery Retailing

Journal of International Food & Agribusiness Marketing, 2021
Vitenskapelig artikkel

E-commerce of Seafood – A Review of Existing Research

Journal of International Food & Agribusiness Marketing, 2020
Vitenskapelig oversiktsartikkel/review