A major technological shift in a 344 million annual production of Atlantic salmon smolt is occurring in Norway.

Advanced technology is helping the aquaculture industry to take a step towards the future. But what about biology?

Can we increase the value of salmon by emphasizing salmon quality in different ways?

European fish breeders can now integrate tools and technologies developed in FISHBOOST into their breeding programmes.

Norwegian salmon is becoming more and more popular in Turkey. Turkish importers are asking Norway to take a long-term view by building up good relationships with Turkish companies that are active in the seafood market, and in general marketing their products to Turkish consumers in a better way.

A consumer survey in France, Germany, Great Britain and Italy shows that most people don’t know what is meant by “organic fish”.

In this multi-disciplinary project we have studied the entire value chain for mackerel and farmed salmon.

In South Africa Norwegian salmon has a market share of 90 per cent. And the South Africans emphasize the salmon's origin, recent market research from Nofima shows.

The aim of this projec t is to utilze packaging technology and analytical methods in order to obtain better exploitation of the fish raw material by predictable, optimal product quality and prolonged shelf life of pre rigor fileted salmon.

In this project the goal is to develop a new fish spread product from high-grade cuts of mackerel and salmon raw material.