8. November 2018
Does stating on the package that the product is eco-friendly help to promote sales? Project Blueshell is testing how products containing residual raw materials such as seafood shells can most easily be introduced into the market.
The overall aim of PrimeFish is to improve the economic sustainability of European fisheries and aquaculture sectors.
16. January 2017
Would you buy or eat a bruised apple? To reduce food waste we need to start eating food with a few cosmetic blemishes.
There is a large potential for a better health in the population by improving diet and dietary behavior. It is particularly important to facilitate a healthy and varied diet for children and adolescents, as food habits and behaviors are established at an early age.
Our marketing researchers investigate what is important for consumers and industrial buyers when buying Norwegian seafood in various markets.
Innovation in food is only possible if we know what consumers want. We carry out consumer research based on the sensory perception of food, or in other words, how we experience food through our senses.
30. August 2010
Self-service refrigerated counters have replaced serviced seafood counters at many British supermarkets. Customers can no longer find fresh fish and must instead choose pre-packed products. This can create new challenges for the Norwegian fisheries industry.