PhD
+47 454 26 026
+47 64 97 01 25
paula.varela.tomasco@nofima.no
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Biography Paula Varela-Tomasco
I am senior researcher in Sensory and Consumer Science at Nofima and Professor at the Norwegian University of Life Sciences. My research has focused on the exploration of new methodologies for understanding consumers. I have authored more than 100 articles in international journals, various book chapters and co-authored four books on methodological aspects of consumer research, as “Novel Techniques in Sensory Characterization and Consumer Profiling” and “Methods in consumer research”.
I am passionate about methodological aspects of research with special populations (children, elderly, food sub-cultures) at the light of societal issues related to food behaviour, as well as consumer involvement in the green shift, aiming to support the transition to healthier and more sustainable diets.
I lead the EU project Edulia, a multidisciplinary MSCA training network, looking into bringing down barriers to children healthy eating, training a new generation of researchers in Europe www.edulia.euEducation and past professional experience
Food Engineer from Universidad de la República (Uruguay) and PhD from the Universidad Politécnica de Valencia (Spain). With wide experience in academic and industrial research, my past positions include lecturer in the Universidad de la República in Uruguay, pre- and post-doctoral researcher in the Institute of Agrochemistry and Food Technology in Valencia, Spain, and Senior Sensory and Consumer Scientist in Kraft Foods UK R&D.
Paula Varela-Tomasco has 72 publications at Nofima:
Final Report VårMat. VårMat – strategic research program on personalised food 2018-2020
Rognså, Guro Helgesdotter; Ueland, Øydis; Lindberg, Diana; Grini, Ida Synnøve Bårvåg; Alm, Siril; Iversen, Stian Gjerstad; Rosnes, Jan Thomas; Rud, Ida; Varela, Paula
2021
Individual differences underlying food intake and liking in semisolid foods
Varela, Paula ; Mosca, Ana Carolina; Nguyen, Quoc Cuong; McEwan, Jean A.; Berget, Ingunn
2021
Velázquez, Ana Laura; Vidal, Leticia; Alcaire, Florencia; Varela, Paula ; Ares, Gastón
2021
Nguyen, Quoc Cuong; Varela, Paula
2021
Galler, Martina; Gonera, Antje; Varela, Paula
2020
Berget, Ingunn; Bech, Søren; Giacalone, Davide; Moulin, Samuel; Pedersen, Mads Erling; Varela, Paula ; Næs, Tormod
2020
Perspectives on personalised food
Ueland, Øydis; Kirkhus, Bente; Lindberg, Diana; Rosnes, Jan Thomas; Rud, Ida; Varela, Paula
2020
Nguyen, Quoc Cuong; Næs, Tormod; Almøy, Trygve; Varela, Paula
2020
Can children use temporal sensory methods to describe visual and food stimuli?
Velázquez, Ana Laura; Vidal, Leticia; Varela-Tomasco, Paula Alejandra; Ares, Gastón
2020
Understanding children's healthiness and hedonic perception of school meals via structured sorting
Alfaro, Begoña; Ríos, Yolanda; Arranz, Sara; Varela-Tomasco, Paula Alejandra
2020
Nguyen, Quoc Cuong; Liland, Kristian Hovde; Tomic, Oliver; Tarrega, Amparo; Varela-Tomasco, Paula Alejandra; Næs, Tormod
2020
Perspectives on personalised food
Ueland, Øydis; Altintzoglou, Themistoklis; Kirkhus, Bente; Lindberg, Diana; Rognså, Guro Helgesdotter; Rosnes, Jan Thomas; Rud, Ida; Varela-Tomasco, Paula Alejandra
2020
Galler, Martina; Næs, Tormod; L. Almli, Valérie; Varela, Paula
2020
Can children use temporal sensory methods to describe visual and food stimuli?
Velázquez, Ana Laura; Vidal, Leticia; Varela, Paula ; Ares, Gastón
2020
Velázquez, Ana; Vidal, Leticia; Varela, Paula ; Ares, Gastón
2020
Berget, Ingunn; Castura, John C.; Ares, Gaston; Næs, Tormod; Varela, Paula
2020
Gamero, Amparo; Nguyen, Quoc Cuong; Varela, Paula ; Fiszman, Susana; Tarrega, Amparo; Rizo, Arantxa
2019
Unintended Consonances: Methods to Understand Robot Motor Sound Perception
Moore, Dylan; Dahl, Tobias; Varela, Paula ; Ju, Wendy; Næs, Tormod; Berget, Ingunn
2019
do Carmo, Cátia Saldanha; Varela, Paula ; Poudroux, Claire; Dessev, Tzvetelin; Myhrer, Kristine S.; Rieder, Anne; Zobel, Hanne; Sahlstrøm, Stefan; Knutsen, Svein Halvor
2019
Connecting flavors in social media: A cross cultural study with beer pairing
Arellano-Covarrubias, Araceli; Gómez-Corona, Carlos; Varela, Paula ; Escalona-Buendía, Héctor B.
2019
Ny undersøkelse: Nordmenn var skeptiske til kjøttkopier
Hegermark, Wenche Aale; Gonera, Antje; Varela, Paula
2019
Segmentation in projective mapping
Berget, Ingunn; Varela, Paula ; Næs, Tormod
2019
Aschemann-Witzel, Jessica; Varela, Paula ; Peschel, A.O.
2019
Nguyen, Quoc Cuong; Næs, Tormod; Almøy, Trygve; Varela, Paula
2018
Hvordan skal vi få barn til å like sunn mat?
Varela, Paula ; Berget, Ingunn; Almli, Valerie Lengard
2018
Individual differences in sensory and consumer science. Experimentation, analysis and interpretation
Næs, Tormod; Varela, Paula ; Berget, Ingunn
2018
White wines aroma recovery and enrichment: Sensory-led aroma selection and consumer perception
Lezaeta, Alvaro; Bordeu, Edmundo; Agosin, Eduardo; Perez-Correa, J. Ricardo; Varela, Paula
2018
Methods in Consumer Research, Alternative Approaches and Special Applications
Ares, Gastón; Varela, Paula
2018
Nguyen, Quoc Cuong; Næs, Tormod; Varela, Paula
2018
What is dominance? An exploration of the concept in TDS tests with trained assessors and consumers
Varela, Paula ; Antúnez, Lucía; Carlehög, Mats; Alcaire, Florencia; Castura, J.C; Berget, Ingunn; Giménez, Ana; Næs, Tormod; Ares, Gastón
2018
Methods in Consumer Research, New Approaches to Classic Methods
Ares, Gastón; Varela, Paula
2018
Nguyen, Quoc Cuong; Wahlgren, Marte Berg; Almli, Valerie Lengard; Varela, Paula
2017
Projective mapping based on choice or preference: An affective approach to projective mapping
Varela, Paula ; Berget, Ingunn; Hersleth, Margrethe; Carlehög, Mats; Asioli, Daniele; Næs, Tormod
2017
Lezaeta, A.; Bordeu, Edmundo; Næs, Tormod; Varela, Paula
2017
Asioli, Daniele; Aschemann-Witzel, Jessica; Caputo, Vincenzina; Vicchio, Riccardo; Annunziata, Azzurra; Næs, Tormod; Varela, Paula
2017
Trained vs. consumer panels for analytical testing: Fueling a long lasting debate in the field
Ares, Gastón; Varela, Paula
2017
Influence of consumers' cognitive style on results from projective mapping
Varela, Paula ; Antúnez, Lucía; Berget, Ingunn; Oliveira, Denize; Christensen, Kasper; Vidal, Leticia; Næs, Tormod; Ares, Gastón
2017
Daltoe, Marina Mitterer; Breda, Leandra Schuastz; Belusso, A.C.; Nogueira, Barbara Arruda; Rodrigues, Deyse Pegorini; Fiszman, Susana; Varela, Paula
2017
Næs, Tormod; Berget, Ingunn; Liland, Kristian Hovde; Ares, Gaston; Varela, Paula
2017
Asioli, Daniele; Varela, Paula ; Hersleth, Margrethe; Almli, Valerie Lengard; Olsen, Nina Veflen; Næs, Tormod
2017
Sensory characterisation based on consumers’ perception – new Methods for the new times.
Varela, Paula
2016
Vidal, Leticia; Antúnes, Lucía; Giménez, Ana; Varela, Paula ; Deliza, Rosires; Ares, Gaston
2016
de Saldamando, Luis; Antúnez, Lucía; Giménez, Ana; Varela, Paula; Ares, Gastón
2015
de Oliveira Elias, Susana; Tomasco, Paula Varela; Ortiz Alvarenga, Veronica; de Souza Sant'Ana, Anderson; Tondo, Eduardo Cesar
2015
Fiszman, Susana; Carrillo, Elizabeth; Varela, Paula
2015
Methods for a deeper understanding of the sensory perception of fruit fillings
Agudelo, Alejandra; Tomasco, Paula Alejandra Varela; Fiszman, S.
2015
Marcano, J; Tomasco, Paula Alejandra Varela; Cunha, L.M.; Fiszman, S.
2015
Fruit fillings development: A multiparametric approach
Agudelo, Alejandra; Tomasco, Paula Alejandra Varela; Fiszman, Susana
2015
Pole selection in Polarized Sensory Positioning: Insights from the cognitive aspects behind the task
Ares, Gastón; Antúnez, Lucía; Oliveira, Denize; Alcaire, Florencia; Giménez, Ana; Berget, Ingunn; Næs, Tormod; Tomasco, Paula Alejandra Varela
2015
Hernández-Carrión, María; Tomasco, Paula Alejandra Varela; Hernando, Isabel; Fiszman Dal Santo, Susana; Quiles, Amparo
2015
Marcano, Johanna; Tomasco, Paula Alejandra Varela; Fiszman Dal Santo, Susana
2015
Evaluation of Data Aggregation in Polarized Sensory Positioning
Antúnez, Lucía; Salvador, Ana; de Saldamando, Luis; Tomasco, Paula Alejandra Varela; Giménez, Ana; Ares, Gastón
2015
Structured sorting using pictures as a way to study nutritional and hedonic perception in children
Varela, Paula; Salvador, Ana
2014
Comparison of the methodologies and Recommendations
Ares, Gaston; Varela, Paula
2014
Dynamic Sensory Descriptive Methodologies: Time–Intensity and Temporal Dominance of Sensations
Silva Cadena, R.; VIDAL, LETICIA; Ares, Gaston; Varela, Paula
2014
Introduction to sensory characterization
Varela, Paula; Ares, Gaston
2014
Novel techniques in sensory characterization and consumer profiling
Varela, Paula; Ares, Gaston
2014
Varela, Paula; Antúnes, Lucía; Cadena, Rafael Silva; Giménes, Ana; Ares, Gastón
2014
Assessment of global and individual reproducibility of projective mapping with consumers
VIDAL, LETICIA; CADENA, RAFAEL SILVA; CORREA, SILVANA; ÁBALOS, ROSA A.; GÓMEZ, BEATRIZ; GIMÉNEZ, ANA; Varela, Paula; Ares, Gaston
2014
Fiszman, S.; Varela, Paula; Diaz, P.; Linares, M.B.; Garrido, M.D.
2014
Carrillo, E.; Fiszman, S.; Lähteenmäki, L.; Varela, Paula
2014
Morell, P.; Fiszman, S.M.; Varela, Paula; Hernando, I.
2014
Miraballes, Marcelo; Fiszman, Suzana; Gámbaro, Adriana; Varela, Paula
2014
1. November 2020 – 31. October 2028
Digital Food Quality (short named DigiFoods) is a centre for research-based innovation (SFI) with the purpose of developing smart sensor solutions for food quality assessment directly in the processing lines, throughout the food value chains. The obtained food quality information will be used for optimization of both processes and value chains and make the food industry more efficient and sustainable.
1. March 2019 – 28. February 2023
Identify and validate candidate genes for CMS resistance in Atlantic salmon through state-of-the-art gene editing.
1. February 2018 – 31. December 2022
Edulia responds to the urgent need of the EU society to find new ways to tackle the escalating issue of obesity, through promoting healthier eating from childhood, within the context of choice. Based on the relations between sensory perception, pleasure, food choice and food behaviour, the project will look for new approaches to drive children to like and actively choose healthy foods, developing healthier dietary habits.
1. January 2018 – 1. January 2021
We want everyone to be able to eat good, healthy food – no matter what their situation.
1. March 2017 – 28. April 2021
FoodProFuture aims to develop the necessary knowledge platform for optimal production and utilization of Norwegian plant resources into tasty, healthy and attractive plant-based food products with high protein content.
1. January 2016 – 30. April 2020
The consumption of vegetables has increased over the last years, but the sales of cruciferous vegetables (Brassica, cabbages) has been stagnant. Increased awareness of taste can increase sale of cabbage.
1. January 2016 – 31. December 2022
With the use of modern, research-based process technology and expertise, unused or under utilized biomass of marine or terrestrial origin can be used for new, marketable products. We coordinate, develop and increase Nofima’s total expertise related to the future of sustainable protein production. Peptek is a strategic research initiative focused on sustainability, total utilization, food safety and future food security.
1. January 2014 – 31. December 2017
There is a large potential for a better health in the population by improving diet and dietary behavior. It is particularly important to facilitate a healthy and varied diet for children and adolescents, as food habits and behaviors are established at an early age.